Are you tired of working for someone else when all you really want to do is write and spread your message?

Do you dream of being able to devote all your work time to share what is truly important to you?

Do you look at rich, successful authors and wonder “what’s their secret?” Why do they get to live in abundance, controlling their own schedules, with the freedom to live wherever they want while you often struggle just to pay the bills? I know from conversations with thousands of people that you are not alone, and most authors’ greatest frustrations are poor book sales and a meager income for their efforts.

If you’re like most first-time authors, when you set out to write a book, you began to have fantasies about all the people “out there” who would eagerly buy it and share it with their friends. You didn’t really have a plan in mind, but you sure hoped it would go the way you envisioned.

You leapt ahead and produced a book, and…enter reality: Nothing. You’ve sold a few dozen copies, but you are further off from creating a craze than you ever imagined. Heck, you’re even having trouble selling your book to your friends and family.

Now, you sit, possibly with a stack of unwanted books in your garage, and you wonder: “What happened?! What went wrong? And more importantly,

“What Can I Do to Get My Books to Sell
and Make Money as an Author?”

The first thing you need to shift is thinking that book sales alone are what will make you rich. They won’t.

Yes, you can make money on book sales, and no, book sales alone will not cut it!

Look, I know you’re NOT just in it for the money. You love talking about your material so much you’d probably do it for free if you could pay the mortgage with your charm and good looks.

But that’s not how the world works, and let’s face it, having money gives you options.

If you really want to make money as an author, and you can make oodles and oodles of money, you need a strategy. You’ve got to think outside the box and take different actions than the hundreds of thousands of authors who aren’t making money.

The secret to being a Rich Author lies in what you create around your book–products and services that you can charge more than $20 to deliver.

It might sound overwhelming at first, but when you learn how to approach it, it’s really not too bad. You may even decide it’s fun.

I mean, wouldn’t it be fun to talk about your passion all day long while you’re working and then go on vacation and check your email once a day to see how much money you made, and at the end of the month find you’re on track to earn at least 6 figures?

I think if you try it, you might like it! (I know I do!)

If You Want the Rich Author Lifestyle,
There Are a Few Things You Need to Do First
  • Confidently know yourself and what you offer that’s unique and special
  • Know your audience and what they actually want (not always the same as what you think they need)
  • Create systems to serve their wants (and needs, you sneaky devil!)
  • Develop products and services around those systems
  • Create multiple streams of revenue, including passive income sources, so you get paid while you work AND play.
  • Write your book and/or sell copies of your existing book based on all you learned and the relationships you’ve created.

Maybe a question pounding in your brain right about now is “Robin, how the heck am I going to do all that?”

Before you get any brain damage, let me tell you about my unique Rich Author System training program, a simple, straightforward, no brain damage, step-by-step guide to help you share your message and create the lifestyle you want to live.

I’ve set it up so you don’t have to think so much as just be in action, and the course stretches out over 12 months, so you can take your time and implement as you go. (You DO have a day job, right?)

The course focuses on 3 key results areas to help you become a Rich Author: Your Book, Your Audience, and Your Business. Each session will cover a powerful principle of being a Rich Author and you will get action steps to take in each of the 3 key results areas until you have not only a book, but everything you need to know to create a well-oiled money making machine.

The progression is not linear. The teachings of the course function like an upward spiral, so as you take the steps in each of the 3 results areas, you will build momentum and start to see your message become clearer than ever, your relationship with your audience deepen, and your income grow.

Course Outcomes:

  • Get clear about who you are and your unique position in the marketplace.
  • Learn how to find your audience and turn followers to customers
  • Discover strategies to create a business model that’s aligned with your authentic self and supports your book and the lifestyle you want to live.
  • Learn strategies to make money NOW, before the book comes out.
Here’s a Summary of What You Will Get Out of the 12 Sessions

1. Discover Your Why: Don’t do anything before you figure out your book’s role in your business, your life, and in the lives of the people you plan to reach. When you know this first, everything after comes with grace and ease.

  • Decide WHY you want the book, what are your objectives? How will your book help you get what you want out of life?
  • Learn the 5 models of publishing success, what each will do for you, what it takes to achieve, then pick one and go for it!
  • Identify Your Big Why–what difference do you see the book making in the world?
  • Uncover the three guiding principles for your work.

2. Find Your Niche: You can’t market to everyone, so who’s buying you?

  • Discover your Core Bold Idea, what motivates you, and who you are in the marketplace.
  • Know your audience. What is their great pain, what do they need, what do they think they need, what do you know they need; what do they want?
  • Learn efficient ways to find your ideal customer online and in your physical communities.
  • Write (or edit) your book so your readers won’t want to put it down.

3. Claim Your Role: One of the greatest fears for authors is the fear of being seen, “found out,” criticized or judged, so they hide and/or try to “blend in” by sounding like everyone else. But you can only sell books if you stand out. In this session, you will learn strategies to help you let go of fear, resistance and hiding and proudly claim who you are and your authentic role in the marketplace.

  • Understand the “Fraud Factor” and how it slows you down
  • Quiet your internal self-doubt
  • Gain self-confidence when you complete my Pedestal ExerciseTM
  • Identify the 3 Power Words that describe WHO YOU ARE
  • Discover your unique place in the market
  • Complete this sentence:”This is the first book ever to…”

4. Put It Out There: You think you know your audience and what they want, now it’s time to find out if you’re right.

  • Find out 4 models to create offers and deliver with little to no overhead.
  • Mindset and pricing–how to price your offerings and get what you ask for.
  • Healthy boundaries–create and communicate clear agreements, so everyone is honored and happy.
  • Learn 3 ways to transform your experience of serving others into material for your book.

5. Hone Your Material: The better you understand and communicate your own message, the more books you will sell and the more money you will make. This session will teach you how to:

  • Leverage your written work for maximum use and impact
  • Use your writing to create loyal followers and raving fans
  • Obtain and interpret feedback to make your message more compelling
  • Rid yourself of “Expert Speak” and find your own voice in your work.

6. Systemize: Systems = value. When you convert your ideas and techniques into repeatable systems the value of your work in the marketplace increases exponentially.

  • Learn how to create your own signature system(s) for your work
  • Discover ways you can build systems and services around any subject, including fiction works
  • Find out how your systems can help you structure your non-fiction book and add interest.

7. Create, Promote and Grow Communication Spaces: The author platform is the key to your success as an author and in your business. This session gives an overview of the 4 Key Areas of Platform, why they are significant, best practices, as well as a step-by-step plan to help you build it.

  • Website/Blog-significance of, best blogging strategies, key actions for best results.
  • Social Media-why it matters, how it has revolutionized publishing and being an author, introductory concepts and guidance to expand.
  • Public Speaking-how to use speaking to hone your message and build your fan base.
  • Publicity-understand the role of publicity, it’s not to sell books (surprise!) discover the different forms of publicity, how to access, dos and don’ts on hiring a publicist and tips to make publicity work for you.
  • Get my 81 point Author Platform Building Checklist and follow step by step to create your power platform.

8. Turn Systems to Services and Products: You have the audience; you have the systems, now it’s time to create your signature products and services to cash in and delver.

  • Discover how you can create consistent income and greater security through multiple streams of revenue
  • Learn 3 things you must do to succeed. No exceptions.
  • Find out ways to go from getting paid solely for your time to adding passive income sources.

9. Bring Them Home: Take your relationship with your audience to the next level.

  • Convert interested bystanders to raving fans and customers.
  • Pull vs. Push marketing, why creating relationships is the only way to sell anything today
  • Learn how to motivate people to take action and buy
  • Get efficient tools to prequalify prospects, find out what your readers are thinking and what they believe they need.

10. Resonate, Refine, Repeat: Get to your most authentic message.

  • Discover the importance of “resonance” and how to develop it with your audience and within yourself.
  • How to use your body as a barometer for resonance or disharmony.
  • Refinement–fine tune your message,
  • Learn repeat the process.

11. Empower Your Communication: The most successful authors know and use these essentials to help their work stand out.

  • Discover the two most powerful forces you have as a writer and how to use them in your book and in your marketing
  • Learn how to communicate volumes in snappy sound bites
  • Get 5 tips for writing attention-grabbing headlines and how to use them.

12. Write Your Kick Ass Authentic, Signature Book: Whether you already wrote your first book, and you are getting ready to start your next, or you’re just getting started, with what you’ve learned over the 11 previous sessions, you are better positioned to write a book that speaks right into the heart of your audience’s wants and comes directly from your heart and authentic self.

  • Learn 3 effective outlines/structures for non-fiction books
  • Find out how to repurpose information and use it in your book
  • Discover strategies to come across as friendly, engaging, vulnerable and still sound authoritative
  • This program is designed specifically for people with a lot of passion, commitment and heart, who are looking for a way to break in to publishing, share their message, and make a good living, so they can focus on what they care about most.

Book sales alone won’t be enough to support even the most modest of lifestyles. Yes, there are a handful of what I call “power ball authors” who happened to come out with the right book at the right time and hit it big.

It happens. Think of it as if they won the lottery.

Being a power ball author is a phenomenon, not a strategy. For most authors, the path to abundance is a steady, methodical effort.

If you want to get strategic about being a published author AND having a viable, consistent income, this training and coaching program is for you.

3 Plans to Match Your Needs!

Cover the amount in one or three installments!

Whichever plan you choose, you’ll get:

  • 12 recorded calls to walk you through how to set yourself up with an income-producing foundation while you write your book
  • Handouts for quick reference
  • Worksheets that outline your steps in a clear and simple format
Best Rate!Apply the full amount all at once, and get the entire course, and all the materials, for a one-time amount of $897Yes, I want to sign up and get the best rate, a one time amount of $897

3 Installment Plan Spread it out a little further and cover the amount in 3 payments of $347.Yes, I want to sign up for just three installments of $347



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Helping you to become a rich author!

Robin Colucci Hoffman, Your Get Published Coach